About this app
What is 24 Hour Grand Prix?
GeoComply processed 99.8 million geolocation checks during Week 1 of the NFL season, reflecting a dramatic surge in sports betting activity. New player registrations also spiked, with sign-ups jumping over 310% to hit 135,700.
The numbers underscore the NFL’s massive pull with sports bettors, but Week 1 also offered a clear snapshot of how football betting economics are evolving, according to Legal Sports Report (LSR).
GeoComply, a Vancouver-based anti-fraud and geolocation technology company, provides compliance services to sportsbook clients worldwide.
What is 24 Hour Grand Prix?
“We have said that many times before,” he added. “I think it consists of multiple aspects. We are still open to and keen on consolidating minorities if there is opportunity that is being presented.
“In terms of the SunBet business, there might be opportunities to consolidate locally, but there might also be opportunities outside of South Africa. We are looking at all of it, but we have a very high bar for what we deem to be good investments.”
SunBet launched in Namibia in May, with Bede Gaming powering its platform.
How to play 24 Hour Grand Prix
Jackpots and free-to-play may be very different propositions, but Wilson judges both against the same unromantic measure: whether they produce value for the operator.
For free-to-play, that process can begin before the customer has committed money. “It’s about building muscle memory, providing achievable incentives to players and gamification,” Wilson explains. By lowering the barrier to participation, a free-to-play game can provide an accessible first interaction with an operator, while repeated play builds familiarity and creates a reason to return.
The format, however, cannot simply be copied and pasted from one market to the next. “We’ve found that the more localised the offering, the better,” Wilson says. “We’re talking about building anything from sumo wrestling to Love Island, as well as the headline sports. Ice cage fighting has been a popular one in a certain market for us.”